This year at the American Rental Association’s ARA Show 2025, Fame Rental, a leading supplier of ERP software solutions for the rental industry, will be highlighting four new partnerships with industry-leading solutions providers – Avalara, EBizCharge, Rouse, and SmartEquip.

“Our partnerships with these industry-leading solutions providers help transform and enhance the FameAir user experience,” said Joe Lewis, CEO of Fame Rental. “If not properly integrated, software interfaces lead to data silos, which then lead to poor business decisions. With Avalara for tax compliance, EBizCharge for secure payments, Rouse for market insights, and SmartEquip for parts ordering properly integrated into the FameAir platform, a rental business can utilize best-practice solutions and still have all the information it needs in one place. Most importantly, these are the tools a business needs to succeed.”

Attendees at ARA 2025 can visit Fame Rental at booth 5628 to learn more about the new partnerships and integrations.

Avalara

Avalara sales tax compliance automation software solutions leverage more than 1,200 signed partner integrations across leading e-commerce, ERP, and other billing systems to power tax calculations, document management, sales tax return filing, and sales tax content access. With a focus on saving time and reducing errors, integrating Avalara’s capabilities into the FameAir platform helps move users toward a future where sales tax management is no longer a burden but a strategic business advantage.

EBizCharge

EBizCharge integrates seamlessly with more than 100 accounting, ERP, CRM, and shopping cart systems. Its integration into the FameAir platform will help users safely and securely automate the billing process and better manage all aspects of customer credit card payments. It is PCI compliant and allows Fame to keep multiple cards on file and apply a specific card to a specific contract. All invoicing, including cycle billing, auto-charges to the customer’s credit card. If there are any issues in the charging process, the system will alert the user to resolve the issue with the customer. 

Rouse Services, LLC

Rouse Services, LLC provides rental companies and dealers with data on equipment utilization and comprehensive benchmarks for rental rates, market share comparisons, and other key performance metrics to help them make better business decisions to stay competitive.

Though Fame has “pushed” data to Rouse for several years, there is a new Rouse Rental Insights data feature available inside the Fame platform. FameAir users can now access benchmarking data directly within the Rental Quoting process, which allows for critical pricing decisions and adjustments to be made in real time. This helps ensure fewer lost sales due to price, maximum revenues on successful sales, and a healthier bottom line. 

SmartEquip

SmartEquip is an industry-standard technology for equipment lifecycle management, service, and procurement support in the construction industry. SmartEquip’s integration into the FameAir dashboard helps reduce the challenges many rental companies face when maintaining their equipment fleets. SmartEquip’s business-to-business productivity and parts procurement platform features a single log-in that allows users to identify needed parts for equipment repairs and create purchase orders.

The FameAir/SmartEquip integration provides an end-to-end, seamless process for technicians to identify the right part, select it into a cart, request the parts needed (in-stock inventory is taken into account), create a purchase order and send it to the Fame platform for approval. FameAir then notifies SmartEquip to issue or reject the PO. This process helps eliminate order errors, increase efficiency, save money, and improve technician “wrench time.”  

About Fame Rental

Fame Rental improves businesses and the lives of their employees and customers. Fame does this because it cares more deeply, listens more intently, and acts more methodically than anyone in the rental industry would ever expect from a software company.

Based in Westport, CT, Fame Rental offers innovative web-based software solutions that help rental businesses manage rentals, sales, service, retail, leases, manufacturing, maintenance, inventory, parts, purchasing, accounting, and asset financing — all in one, fully integrated system. The FameAir™ web application provides real-time information to anyone, anywhere, at any time.

Fame takes the time to understand its customers’ needs, goals, dreams, and desires. It then configures management software that helps rental business owners sleep well at night and outsmart their competition by day. It also offers technical support that delivers solutions within hours or days – not weeks or months. Contact us at sales@famerental.com to schedule a demo.