July Newsletter

Aug 7, 2025

Moving Forward: July Wins & August Focus

Summer has been a time of growth and refinement at Fame, with exciting industry developments and valuable customer feedback shaping our roadmap.

July Highlights

Industry Leadership in AI

Our CEO Joe Lewis brought much-needed clarity to the AI conversation in For Construction Pros, breaking down what AI actually means for equipment rental businesses. Drawing from 45 years of technology experience, Joe explained the fundamentals and shared practical examples of how rental companies can leverage different types of AI. [Read the article →] 

Ready for Industry Standards

We completed SET (Standard Equipment Taxonomy) integration—Fame users can now assign proper SET codes with a single click. Our ERG (Equipment Rental Guard) integration is ready to deliver real-time notifications once ARA completes their system rollout. [Learn more about our ARA integrations →]

Automated Cycle Billing Goes Live

Based on customer feedback requesting more billing flexibility, we launched fully automated cycle billing. Now you can bill customers daily, weekly, monthly, or quarterly, completely hands off once configured. The system handles invoice creation, email notifications, and error reporting automatically. We’re also planning future enhancements to support auto-charging saved credit cards when applicable, giving you even more control over billing automation.

[Read the full details →]

Behind the Scenes with Team Fame

We continued our “Meet the Fame-ily” series, introducing more of the people who build your daily tools. These spotlights give you insight into the expertise and passion driving Fame’s development. [Listen now→]

Essential Reading for AI Implementation

We published practical guidance on preparing your data infrastructure before adding AI solutions. [Read “Fix Your Data Before Adding AI” →]

Coming in August

Customer Portal Deep Dive

A comprehensive blog exploring how Fame’s customer portal reduces support calls while giving customers 24/7 access to browse inventory, manage contracts, pay invoices, and handle service requests—transforming the rental experience through self-service convenience.

AI Insights Part 2

Joe Lewis continues his AI series in For Construction Pros, diving deeper into practical implementation strategies for rental operators.

Ongoing Projects

Dashboard Command Center

We continue developing our dashboard command center to ensure it truly serves each role’s specific needs.

Halls of Fame Podcast

We’re interviewing rental professionals for our upcoming podcast series, capturing authentic stories about operational challenges and breakthrough solutions across mobile operations, contract management, equipment tracking, and system integration.

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